Web Design / Featured

Web Design for Small Businesses

Therapists
Yoga Studios
Wellness Practitioners
Coaches & Consultants
Artisans & Entreprenuers
Online Courses
— Featured —

web design

messaging

logo

creative direction

strategy

graphic design

email marketing

ecommerce

online courses

scheduling tool

web design messaging logo creative direction strategy graphic design email marketing ecommerce online courses scheduling tool

Tay Jules Photography
Web Design
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Rediscover Counseling
Web Design • Messaging • Graphic Design
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(( deep listening ))

“I've worked with a number of web designers over my lifetime, and Kelly is the one. She hears and understands you. Which means she creates a website that will reflect who you are in the most powerful way. With the technical and psychological know-how, she know how to express and project the right messages through your online presence.”

Savitree Kaur Doppelt
Yoga Studio Co-Owner, Meditation Coach, Writer

Kindred Forest
Web Design • Messaging • Logo • Graphic Design
(private website)

Desired Futures Counseling & Consulting
Web Design • Messaging • Logo • Branding
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(( empowering collaboration ))

“Working with Kelly was a deeply collaborative and empowering experience. She took the time to truly understand my process, values, and vision for my counseling and consulting website and brand identity. Her expertise brought clarity and cohesion to the details in web design, logo development, SEO, and brand and marketing strategy. I'm grateful for the thoughtful approach and highly recommend her to anyone seeking a partner who combines care with creativity.

Andi Phillips
Counselor & Consultant, Culture Shifter

Verve
Web Design • Messaging • Logo • Branding • Mindbody
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Tooth Butter Bakery
Web Design • Branding • Graphic Design
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(( business transformation ))

“Having Kelly design our website and create a brand message has transformed our yoga studio and is literally the single best business decision we’ve ever made. She is easy to work with, extremely professional, incredibly organized, and amazingly creative.”

Julia Jonson
Yoga Studio Owner, Yoga Educator

The ReFill Shed
Web Design • Messaging • Logo • Branding
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The Gathering Place
Web Design • Logo • Branding • Graphic Design
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(( captures my spirit ))

“Kelly was wonderful to work with on the build of my website. She listened to me closely and created a site for me that captures my spirit and effectively communicates the intricacies of the deeper mission behind this small one-woman bakery! She has been incredibly attentive and caring even now with the website live.”

Hannah Fink
Baker, Local Food Systems Advocate

Earthkeeper Wisdom School
Web Design • Graphic Design • Email Marketing
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Reprise Coffee Roasters
Web Design • Messaging • eCommerce
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(( an absolute gift ))

“Working with Kelly was an absolute gift. She brought such patience and clarity to the process, even while coordinating with multiple people on our team. She made sure every detail was clear for us, asked thoughtful questions that helped us get aligned on direction, and kept us all on the same page. She has a talent for redirecting with grace when needed and guiding a project toward its best outcome. She designed a website that is already exceeding our expectations, bringing in more traffic in its first month than our previous site had in an entire year. We’re so grateful for her skill, care, and dedication.”

Emily Rose
Nonprofit Leader, Ancestral Guide

PLTFRM Nutrition
Web Design • Messaging
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Efraim Carlson Construction
Web Design • Messaging • Branding
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(( genuine care ))

“Kelly was just as excited as we were about effectively communicating our message, and she made a genuine effort to understand our mission and our brand. She executed an amazing website, and we couldn’t be happier. She presented herself as a true friend. Would highly recommend her services!”

Adam Paronto
Coffee Shop Owner, World Class Coffee Roaster

Dancing Our Way
Web Design • Messaging • Logo • Branding
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Pathways to Peace
Web Design • Messaging • Logo • Branding • Graphic Design • Online Course Platform
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(( deeply held ))

“Even with my background in marketing and basic web design, taking on my own project felt overwhelming. Kelly met me exactly where I was and gently guided me through every step — from clarifying my message to shaping the structure and flow of each page. I felt so deeply held throughout the process. The final design beautifully reflects my work and speaks directly to the clients I’m meant to serve. After launching, I started receiving inquiries and bookings every single week because everything was finally set up with care and intention. I truly couldn’t recommend Kelly enough.”

Tay Jules
Photographer

Alisa J. Courtney Fine Art
Web Design • Messaging • Logo • Branding • eCommerce
view website

Ignite You Therapy
Web Design • Messaging • Logo • Branding
view website

(( beautiful + potent ))

“Kelly has served as midwife every step of the way in turning a big dream into a viable organization. She skillfully supported me to dial in the bold-essence of my vision and translate it into compelling words and images—something she is truly gifted at. Our new website turned out more beautiful and potent than anything I could have imagined. This much needed makeover has grown our creative passion and attracted amazing individuals from around the country and beyond.”

Carolyn Griffeth
Community Leader, Soul Guide, Ceremonialist

The Yoga Effect
Web Design • Messaging • Logo • Branding • Graphic Design • Online Course Platform
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Impact NPS
Web Design • Messaging • Logo • Branding • Graphic Design
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(( incredibly useful process ))

“Kelly's discovery process was incredibly useful to our website's success. She was an outstanding listener and open to feedback during the process. It was obvious that Kelly was focused on our needs, not the design she thought we should have. That is a rare quality.”

Paul Hamann
Nonprofit Consultant

Finerty Consulting
Web Design • Messaging • Graphic Design • Online Course Platform
view website

Royal Oak Pediatric Therapies
Web Design • Messaging • Logo • Branding • Graphic Design
view website

(( keen sense of strategy ))

“Not only does Kelly bring such positive energy to all our interactions, her keen sense of strategy, design, and ability to communicate my brand in the best way possible is unmatched. She is also punctual and highly accessible.”

Carol Sente
Business & Leadership Consultant

(( marketing know-how ))

“This is the second website Kelly has built for us (for two separate businesses) and both experiences have been great. She really gets to understand the business and how you interact with your customers — and integrates that into the design and customer journey. She brings a lot of marketing know-how into the website creation which is a huge plus.”

Adam Hall
Health & Wellness Entrepreneur

(( a true partner ))

“Kelly was a true partner in helping my business come alive in a way that was authentic, exciting, and fun. I shifted from a place of not liking, knowing, or understanding the marketing process to… I can actually do this! I enjoyed her enthusiasm, undivided attention and presence. She has an amazing work ethic and puts so much thought and care into the final product.”

Beth Lynch
Eden Energy Medicine Advanced Practitioner

(( rooted in values ))

“Kelly was an absolute joy to work with. She is both grounded in practicality and swimming in creativity. She can tune into your business’s mission and translate it into messaging that speaks directly to your target market. She is holistic in her approach, and I highly recommend Kelly to anyone who wants to create a brand rooted in values.”

Kyla Hoffbauer
Operations Strategist & Coach

(( high performing website ))

“Kelly was great to work with! She was open and responsive to questions and comments regarding what I needed in a website. She took time to be able to understand my private therapy practice, exploring our culture and staff. Through this, she delivered a high performing website that has already attracted people to the work we do at Rediscover Counseling.”

Randy Clark
Therapist, Therapy Practice Owner

(( energetic alignment ))

“Kelly is a bright light in the "webtech" world. Not only does she take the time to listen to what you're looking for, she has an intuitive sense to web design that matches the energy of your brand. I'm really happy with my upgraded website.”

Lisa Gebbia
Herbalist, Wellness Coach


Web Design Services for Small Businesses


Let’s build a website for your business that deeply resonates.

Together we’ll shape a strategic message and presence for your business that offers clarity and depth — allowing you to connect and build trust with your ideal clients.

  • I work well with independent business owners whose work is guided by a deeply felt mission. They are often seeking support in clearly and succinctly communicating the depth and potency of what they offer. They want the quality of their work accurately represented by professional branding and web design. (They are so done DIY-ing their way through marketing.) I often work with clients who are deep thinkers, feelers, and attuned to the meaningful and sacred nature of their work.

    I’m NOT a good fit for people who:

    • Value profit over people

    • Are willing to compromise on quality and authenticity for the sake of rapid growth

    • Are primarily looking for the cheapest web designer

    • Want any website up quickly without thoughtful strategizing

    • Leverage AI in ways that underutilize their own brilliance

  • The way we work together is truly an experience — and it follows a thoughtful arc. Each phase is designed to uncover and shape the essence of your work and communicate that in the most clear, effective, and unique ways to your ideal clients.

    The result? A simple, strategic, and beautiful online presence that connects and converts in a way that feels natural.

    Phase 1: Discovery Process; Strategic Planning.
    Phase 2: Visual Branding; Brand Messaging.
    Phase 3: Web Design; Systems Setup; Optional Ongoing Support.

    I would love to share more and answer your questions about the process during an initial consultation.

  • My projects are comprehensive, collaborative, deeply customized, and often include:

    • Custom Discovery Process

    • Brand Positioning and Message Clarity

    • Website Strategy

    • Visual Branding

    • Creative Direction

    • Copywriting

    • Web Design (built from scratch, always)

    • SEO Best Practices

    • Systems Setup and Integration

    • Optional: Ongoing Marketing Support & Consultation

  • Yes. The writing is where I’m in my brilliance. While many web designers send a questionnaire or expect clients to write their own copy, I see that as a big missed opportunity.

    Instead, we move through a customized interview process that illuminates the essence of who you are, what you really offer, and the inner landscape of the people you serve. It’s an insightful and intuitive process.

    From there, I synthesize these insights and craft your strategic brand messaging and website copy, weaving in best practices I’ve learned from years of design, marketing, and storytelling. The editing process is collaborative, meaning I seek your review and we revise until it’s exactly right.

  • Branding and web design can vary widely in cost depending on a designer’s experience, the depth of the process, what’s included, and the scope of the project. On the low end, you’ll find inexpensive service providers and template-based services likely under $2k — but those often leave businesses with websites that feel generic, unpolished, and misaligned. On the other end are agencies charging $10k–$30k, often with teams of specialized professionals, of which you only communicate with your Account Manager.

    My work sits in the middle: highly skilled, deeply customized and high-touch, and grounded in over 70 brand and website projects — all without the overhead of an agency. I provide a comprehensive set of services all done by me.

    To receive a quote for your project, schedule a free initial consultation so that we can get to know each other and discuss your needs. Then, I will scope the project and provide you with a Statement of Work that includes pricing.

  • Typically, projects span about 12 weeks from start to finish. This thoughtfully structured timeline allows the depth of your brand to unfold naturally — and gives us space to explore, create, review, and refine with intention without losing momentum.

  • Yes. All of my websites are built on Squarespace or Kajabi, both of which offer intuitive, user-friendly backends. Once your site is launched, you’ll have full ownership and the ability to make edits whenever you need.

    Many of my clients still choose to hand off ongoing updates to me, which offers them confidence in knowing their website is maintained with precision, consistency, and ease.

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